ASPROC is selected in the World Economic Forum challenge

The Rural Producers Association of Carauari (ASPROC) ranked second among the 15 global initiatives selected as innovative in the Trillion Trees: Forest Communities and Value Chains Challenge by UpLink, the open innovation platform of the World Economic Forum. With the proposal titled ‘Sustainable Management of Amazonian Pirarucu,’ ASPROC described the social, economic, and environmental impacts of sustainable pirarucu management and the collective commercial arrangement ‘Taste of the Amazon – flavor that preserves the forest.’